If you own or manage a store where shoppers often stock up (whether they’ve popped in for a few items and routinely make a series of impulse buys or they’re armed with a fairly lengthy list), you know that the wrong-sized shopping basket means limits on potential purchases. Standard handheld baskets fill up fast, and…
Author Archives: autumn ijiran
Shopping Baskets
Handheld Shopping Baskets vs. Carts: Which Performs Better in Holiday Sales Environments?
20
Nov
Nov
Most people are creatures of habit when it comes to their average in-store shopping behaviors, but add the holiday shopping experience to the mix, and the equation changes. One of these is their preferred shopping equipment: handheld baskets or carts? After all, the holidays often require additional supplies for baking, roasting, and gifting. Baskets are…
17
Nov
Nov
In an age where the world feels like it’s moving at an ever-increasing clip, it’s reassuring to know that in retail, a simple stalwart still offers the best in operational and customer-focused performance. We’re talking, of course, about our expertly manufactured Roller Baskets. This is where the rubber hits the tile for retailers and their…
04
Nov
Nov
A lot of focus is being paid to the subject of self-checkout kiosks and their impact on store operations. But the prudent retailer will also want to understand how these technologies influence consumer behavior. After all, knowing what shoppers carry, how they move, and what they buy contributes directly to a store’s profitability. At Good…
04
Nov
Nov
Sometimes it’s the little things that make the biggest impact. In the retail sector, mini plastic shopping baskets are proof that downsizing scale increases both impulse buys and customer satisfaction. The psychology behind this phenomenon is the “just one more” effect. It’s where customers carrying a smaller basket are more likely to keep adding items…