Everything is getting more expensive these days, and advertising is a prime example. With intense competition in the industry and rising cost-per-click rates on major platforms, what you can expect to spend on marketing activities designed to differentiate your store and influence top-of-mind recall has surged. At Good L Corp., we offer a clear solution…
Category Archives: Shopping Baskets
10
Mar
Mar
Spring is here! Time to conduct some seasonal in-store cleaning. Beyond tidying shelves, refreshing product displays, and stocktaking, now is the perfect time to assess your hand-held baskets and shopping carts. Since these everyday sales tools can substantially influence customer comfort, shopping experience, and the overall perception of your store, when they show signs of…
17
Feb
Feb
For every retailer, and most especially smaller retailers, every square foot of floor space matters in driving potential revenue. Yet one of the most overlooked elements for increasing revenue is the shopping basket. Switching to collapsible shopping baskets with handles saves space, increases customer convenience, and improves operational efficiency. Retailers will find the ROI associated…
26
Jan
Jan
A lot of planning goes into the shopping experience in today’s retail environments to influence customer behaviors in ways they may not realize. For example, approximately 90% of Americans turn right upon entering a store, making this prime real estate for what you want them to notice and pick up. Placing essential supermarket items at…
15
Dec
Dec
As the new year approaches and consumer sentiment remains mixed in a turbulent economy, many consumers are pulling back on non-essential purchases. Meanwhile, items like groceries and healthcare-related items are being prioritized. A recent McKinsey report on retail trends reveals that products like meat and dairy, baby supplies, center-store and shelf-stable groceries, and (to a…