Monthly Archives: September 2018

You Just Had To Be There – Why the Experience Is So Important

Retailers are beginning to realize that investing in the customer’s experience is more important than ever, considering all the ways that we can shop without leaving our home. Getting customers into the store is harder than ever with all the online and delivery options at their disposal, so the time to invest in their shopping…

Beacons — What Are They and How Can They Help My Business?

Amongst the surge of new technologies that has been introduced to help businesses in the past decade, beacons are leading the charge in revolutionizing the retail customer experience. For those unfamiliar, understanding their impact starts with the obvious question… What Is a Beacon? As it relates to retail stores, beacons are small sensors that are…