As we’ve gone over many times before, your store’s shopping carts are more than merely mobile vessels for your shoppers — they are also key branding materials for your business. When thoughtfully customized, your carts help you transmit and cement your brand identity. The bright crimson carts (stamped with iconic white targets) of a certain…
Winter has a way of throwing a wrench in the works of all businesses — if you operate a retail or grocery store and live in a particularly wintry region, you know this better than anyone. Once the cold weather comes to town, you have to make a slew of seasonal considerations, such as keeping…
We’ve gone over many times that a store’s carts and baskets are more than merely shopping vessels — they’re marketing and branding tools as well. The shape, size, color, and logo of a business’ shopping baskets and carts say something about its brand identity in both tangible and intangible ways. This messaging ultimately has an…
All shopping baskets are not created equal. However, as a shopper, you might not pay much attention to the differences between baskets from one business to another. After all, every shopping basket serves the same basic function: to help you gather and carry items to purchase at the end of your trip. And yet, shopping…
There are many factors to consider before purchasing new shopping carts for your store, such as how many you’ll need, how you’ll store them, where they’re manufactured, how big or small they should be, and more. But a more fundamental question underlies all of these other considerations: what are your shopping carts made of? Generally…