We’ve gone over many times that a store’s carts and baskets are more than merely shopping vessels — they’re marketing and branding tools as well. The shape, size, color, and logo of a business’ shopping baskets and carts say something about its brand identity in both tangible and intangible ways. This messaging ultimately has an…
If you live in a city or anywhere near a grocery or retail store, you’re bound to come across a stray shopping cart or two every now and again. You might wonder how some of these carts end up where they do — in rivers, next to train tracks, underneath overpasses, etc. The truth is,…
Whether you’re opening a brand new store and need to invest in crucial supplies or you need to replace an outdated stock of carts, it’s worth putting some thought into your purchase of fresh shopping carts. After all, the satisfaction of your customers largely depends on how easily they can navigate your store and obtain…