Boutique shops come in all shapes, sizes, and specialties, but they’re all in the business of selling premium products to local customers. Like any other type of store, boutiques must do their best to incentivize foot traffic and purchases — marketing may be the biggest part of this equation, but it’s not the only piece of the puzzle.
Tag Archives: shopping baskets
If the ongoing COVID-19 pandemic has reminded us of anything, it’s that germs are all around us. This might be a scary notion for some, but there’s no avoiding it. That said, the more we can do to mitigate the spread of germs from one person to another, the better off we’ll all be. Grocery…
As someone who owns or manages a store, you know how much goes into keeping your customers satisfied each and every day: stellar customer service, provision of the goods and services they desire, an inviting atmosphere, and so on. The devices you offer your customers to accompany their journey (i.e., carts and baskets) also factor…
A brand change is a big deal. In order to properly pull off such a transition, you must cover all of your bases, like marketing materials, store layout, product/service offerings, aesthetics, and, in some cases, the very structure of your business. Neglecting even seemingly minor aspects of your business during this shift can send conflicting…
In previous entries, we’ve gone over the importance of providing your customers with quality shopping baskets. However, simply stocking up on these vessels won’t do your business much good if your shoppers can’t easily access them. In other words, you must not only have enough baskets on hand to satisfy all of your customers and…